InstallationDigitalExperientialInteractiveMultimedia
Nike Test Stride
Reactive Technology Ecosystem

VVOX was invited by creative agency Leviathan to engineer the interactive system for the Nike Test Stride exclusive event for media and VIPs in Shanghai, China.

170-foot-long interactive obstacle course

Volvox labs was tasked to program a 170-foot-long interactive obstacle course, complete with jagged terrain, a flooded street, and a barricaded alley. Named, Nike Test Stride, this competitive event used human motion to trigger visuals and tracked participants’ scores in real-time, while an automatic photo-capture feature displayed their victories across a vivid 30-foot-wide display.

30-ft wide digital victory scoreboard

VVOX created a photo system placed in the obstacle course. It automatically snapped an image that was displayed alongside each runner’s stats, shown on a 30-ft wide digital victory scoreboard.

Client: Nike
Agency: Leviathan 
Technical Direction: Javier Cruz, Kamil Nawratil
TouchDesigner Developer: Javier Cruz
Physical Computing: Zyia Zhang

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00:00:00
BROOKLYN NYC
21°
Dec 21/2024
LEGAL